Relationship or revenue: management paradoxes between customer relationships and revenue management.

Conference paper

Wang, X. 2007. Relationship or revenue: management paradoxes between customer relationships and revenue management. Academy of Marketing Conference. Kingston Business School, Surrey, UK 03 - 06 Jul 2007
TypeConference paper
TitleRelationship or revenue: management paradoxes between customer relationships and revenue management.
AuthorsWang, X.
ConferenceAcademy of Marketing Conference
Publication process dates
Deposited17 May 2010
Output statusPublished
LanguageEnglish
Permalink -

https://mdx-repository.prod-uk.cayuse.com/item/82v3y

Log in to edit
  • 31
    total views
  • 0
    total downloads
  • 3
    views this month
  • 0
    downloads this month

Export as